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Lot RNIRE 1 I ERS

Porto Cervo Luxury Hotel Auction: Hotel Luci di la Muntagna

Guide price £ 16,945,000

Type of Sale

Private treaty sale held under Auction Contract Luxury Boutique Hotel Guide Price: £16.9M Location: Porto Cervo, Costa Smeralda, Sardinia, Italy.

Key Features

  • Established hospitality business
  • Exclusive investment opportunity
  • Fully operational luxury boutique hotel
  • High-end amenities and facilities
  • Premium Sardinian coastal setting Strong rental income potential
  • Prime Porto Cervo location in Costa Smeralda
  • Stunning Mediterranean architecture

Description

Introduction

Discover the Porto Cervo luxury hotel auction, spotlighting Hotel Luci di la Muntagna on Sardinia’s renowned Emerald Coast. This luxury hotel auction offers a turnkey boutique property with proven revenue, Mediterranean charm, and a captive high-net-worth client base.

Market Overview

Porto Cervo remains a magnet for affluent travelers, with annual occupancy rates above 75% and luxury room rates averaging €500. Government incentives for sustainable tourism and ongoing private-jet growth further bolster returns.

Property & Investment Highlights

Mediterranean Architecture

Handcrafted stone façades, vaulted ceilings, and original tile mosaics blend tradition and luxury.

Operational Performance

Last year, the hotel generated £1.2M in revenue. Average daily rate (ADR) stands at £450, while RevPAR reaches £340.

Strategic Location

Just 5 minutes from Porto Cervo Marina and 30 minutes from Olbia Airport, the hotel sits at the heart of Costa Smeralda’s luxury circuit.

Amenities & Facilities

  • Gourmet restaurant with cellar
  • Bar, lounge, and private terraces
  • Spa, sauna, fitness center
  • Outdoor pool with sea views
  • Conference room and business center
  • Valet parking and 24/7 security

Auction Process

  1. Register 48 hours before sale day
  2. Pay 10% deposit on exchange
  3. Buyer’s premium: 2% + VAT
  4. Completion within 28 days

Online bidding is available for remote participants.

Next Steps & Contact

For legal packs, site visits, or finance advice, contact:
Palace Auctions Ltd
Email: sales@palaceauctions.com
Tel: +44 (0) 207 101 3647

Internal Links

External Links

 

Last Updated: Tuesday, August 19, 2025

Get in touch

Edward Swindells Auctioneer Consultant Auctioneer & Valuer

Location

Hotel Luci di la Muntagna Via Sa Conca, 55, 07021 Porto Cervo SS, Italy ///seabirds.refer.bamboos

Viewing Details

Contact Details: For more information or to arrange a viewing, please contact Palace Auctions at your earliest convenience. Phone Number: 07971 033276

Email: auctions@palaceauctions.com

Joint Auctioneers 

Remi Charles 07884559097

Accommodation

The property boasts 53 rooms including comfort, superior, junior suite and suite, restaurant, swimming pool, pool bar and panoramic veranda.

Map

Street View

Important Notices & Guidance Notes

Important notices

Pre-registration approval to bid, guide prices, reserves, additional charges and other matters.

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Please use the links on our website to pre-register. Following approval to bid, the buyer named in your registration cannot be changed without the consent of the auctioneers.

Guide Prices

A guide price (to include a range of prices), is not an indication of the anticipated eventual selling price or a valuation; it is an indication of the minimum price ( “the Reserve” ) at which (or range of prices within which) the seller might be prepared to sell. The eventual sale price can and frequently does, exceed the guide price.

Where a range is given, the Reserve will sit within that range and will not exceed the top end of the range. Where a single figure Guide Price is given, the Reserve will be within 10%, upwards or downwards, of that figure.

The guide price may be subject to change up to and including the day of the auction. The latest published guide price (or range of prices) is displayed on our website, and you should check the website regularly for updates and on the day of the auction.

All guide prices are quoted “subject to contract”.

Please note the guide price for the Lot does not include: – any Buyers’ Fee charged by the auctioneers; – VAT on the sale price; – SDLT or any other Government taxes.

Additional costs and fees charged by the seller or third parties that might apply to some Lots and/or some buyers.

If a guide price is listed as “TBA”, it means no guide price has been set at present. Please do call our office about this. The guide price, or range of prices, will be published online immediately it becomes available and you should check the auction website regularly for updates and on the day of the auction.

Reserve Prices

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Whilst every effort is made to ensure that the advertised guide prices are up to date. it is possible that the reserve price set for any Lot may exceed the previously quoted guide price. This is because the seller may fix the final reserve price just before the Lot is offered for sale and you should check the website regularly for updates and on the day of the auction.

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Buyers Premium 

A buyer’s premium is an additional charge that successful bidders are required to pay on top of their final bid price at a property auction. This fee is typically a percentage of the final bid and is paid directly to the auction house. It serves as a kind of commission for the auctioneer’s services. The exact percentage can vary depending on the auction house. At Palace Auctions our buyers premium on Property (Real Estate sales) is normally £5000 plus vat. It is usually clearly stated in the auction’s terms and conditions. It’s crucial for bidders to factor in the buyer’s premium when determining their maximum bid, as it significantly affects the total cost of the property.

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Residential Auctions – Lots sold for £10,000 or more: Buyers’ Fee of £1,500 inclusive of VAT.

Lots sold for less than £10,000: Buyers’ Fee of £500 inclusive of VAT.

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Additional charges and fees might be charged by the seller and/or other third parties. You are strongly advised to read the Special Conditions of Sale for the Lot prior to bidding to check for any additional charges and fees and to check the addendum which might also (but does not always) contain details of such amounts.

VAT may be chargeable in addition to the sale price for the Lot. The auctioneer will announce this and will be contained within the particulars.

Other Matters

Please note that Lots may be sold or withdrawn at any time prior to auction.

Please note that the amount of Bidder Security (payable on application to bid at the auction) and the Buyer’s Fee may be varied from the standard amounts quoted upon or website or by a member of our sales team. So please check.

Please refer to the addendum, the Particulars and/or the conditions of sale.

Mapping data licensed from Ordnance Survey with the permission of the Controller of Her Majesty’s Stationery Office. © Crown Copyright. All rights reserved. Licence number 100022432. Location plans are reproduced from the Ordnance Survey mapping with the permission of Ordnance Survey on behalf of the Controller of Her Majesty’s Stationery Office, © Crown copyright and Database Rights 2018 OS 100060020

The plans and photographs shown in the catalogue are included in order to assist you in locating the Lot in question. They are not to be taken as drawn to scale and any arrows on plans or photographs are merely to assist you in finding the Lot, not for the purpose of indicating legal boundaries or which direction the lot is facing.

The Auctioneers do not warrant or represent that any plans or photographs show the up-to-date position with regard to occupiers either for the Lot or for any other properties shown in such plans or photographs.