Description
Introduction
The Paddington w2 apartment hotel investment offers a prime freehold, end-of-terrace corner building. Opposite Hyde Park, fully refurbished and configured as six serviced flats. This off-market opportunity delivers potential Airbnb income of £600,000 per year. Available subject to a £8.5 million guide price. Translating to a 7.06% gross yield and a competitive £1,181 per sq ft price point.
Property Overview
Status: Distress Quick Sale – Highly Private & Confidential
Property Type: Apartment Hotel (Serviced Flats) – Freehold
Guide Price: £8,500,000 (Finder’s Fee: 2%)
Total Size: 7,200 sq ft
Units: 6 flats
• 2× 3 bed / 3 bath (1,390 sq ft each, balconies)
• 4× 2 bed / 2 bath (800–1,200 sq ft each, dual-aspect windows, balconies)
Building: Lift, corner position with dual-street views.
Financial Metrics
Metric | Value |
---|---|
Purchase Price | £8,500,000 |
Potential Annual Income | £600,000 |
Gross Rental Yield | 7.06% |
Net Rental Yield (45% expenses) | 3.88% |
Price per Sq Ft | £1,181 |
Break-Even Occupancy | 81.8% |
Market Avg. Occupancy (Serviced) | 81% |
Prime Central London Gross Yields | 3%–4.6% |
Investment Analysis
Gross vs. Net Yields
In addition, this scheme’s 7.06% gross yield markedly outperforms typical prime Central London. Moreover, yields of 3%–4.6%. After operating expenses (45% based on serviced-apartment norms), the net rental yield remains robust at 3.88%. Well above hotel sector margins.
Occupancy & Break-Even
- Average occupancy for London serviced apartments is 81%.
- Break-even occupancy for this asset is just 81.8%, a level routinely exceeded in prime markets.
Market Comparison

Figure: Detailed ROI dashboard comparing gross yields, leverage scenarios, break-even analysis, and per-unit income.
Internal & External Links
Internal Links:
- Firstly How to Register to Bid → palaceauctions.com/buying-at-auction/how-to-register-to-bid/
- Secondly Auction Calendar → palaceauctions.com/auction-calendar/
- Thirdly London Area Guide → palaceauctions.com/the-worlds-key-real-estate-locations/uk-areas/london/
Outbound Links:
- Firstly, Greater London Authority: Short-Term Letting Guidance. https://www.london.gov.uk/
- Secondly, Westminster City Council Planning. westminster.gov.uk/planning-building-and-environmental-regulations
- Thirdly, Airbnb Regulations in London. airbnb.com/help/article/944/airbnb-short-term-rental-regulations-in-london
Next Steps:
Firstly, – Arrange a private viewing (proof of funds required).
Second job, Secure financing with our in-house team.
Thirdly, Pay 2% finder’s fee to lock in this exclusive PCL investment.
This Paddington W2 apartment hotel investment represents one of the rare, turnkey opportunities for prime serviced-accommodation returns in Central London. Secure this off-market deal today!