Description
Prime London property investment opportunity: 5-bed freehold Victorian terrace on MacFarlane Road, W12 7JY. Guide price £1.3 M plus sourcing fee, vacant possession, post-refurb value £2.2–2.3 M, 33–55% ROI.
Introduction
The London property investment opportunity at MacFarlane Road, W12 7JY offers savvy investors a substantial 5-bed Victorian terrace requiring full refurbishment. Moreover, being Priced at £1.3 M (plus sourcing fee). In addition, with vacant possession on completion. Secondly, the asset’s post-refurb open market value of £2.2–2.3 M delivers attractive returns of 33–55% . Lastly depending on scope of works.
Investment Overview
• Guide Price: £1,300,000
• Post-Refurb Value: £2,200,000–£2,300,000
• Bedrooms: 5
• Property Type: Victorian Terrace House
• Tenure: Freehold (vacant possession)
• Condition: Full refurbishment needed
• Sourcing Fee: applies
• Videos: available on request
ROI Scenarios
| Scenario | Refurb Cost | Total Investment | Profit (Low) | ROI (Low) | Profit (High) | ROI (High) |
|---|---|---|---|---|---|---|
| Conservative | £350,000 | £1,650,000 | £550,000 | 33.3% | £650,000 | 39.4% |
| Moderate | £250,000 | £1,550,000 | £650,000 | 41.9% | £750,000 | 48.4% |
| Budget | £180,000 | £1,480,000 | £720,000 | 48.7% | £820,000 | 55.4% |
Key Takeaway: The budget refurbishment scenario yields up to 55.4% ROI, while even the conservative approach secures over 33% return.
Location
MacFarlane Road sits in White City, W12, offering:
• Firstly, Westfield London shopping centre (0.3 mi)
• Secondly, White City & Wood Lane Underground stations (Central & Hammersmith & City lines)
• Third of all, BBC Television Centre redevelopment, cafés & community parks
• Wormwood Scrubs Park & Uxbridge Road retail
• Hammersmith & Fulham planning portal: https://www.lbhf.gov.uk/planning
Media Links
• London property market trends: rightmove.co.uk/house-prices/london.
• White City area guide: zoopla.co.uk/area-guide/london/w12/
• Property investment advice: gov.uk/guidance/landlord-responsibilities
• Westfield London: westfield.com/united-kingdom/london
Internal
– Auction Calendar for bidding & viewings
_ Hammersmith and Fulham Investment Guide: A Complete Overview – Palace Auctions
Contact & Next Steps
To arrange a viewing of the refurbishment videos, request the legal pack, or discuss this London property investment opportunity, please contact:
📞 +44 20 7101 3647 ✉️ investments@palaceauctions.com
page last updated 17th August 2025 11:27GMT
