Description
This distinguished detached mansion blends period grandeur with exceptional redevelopment scope and is a prime example of a luxury mansion for sale in London. Firstly, spanning three floors and 13,370 sq ft, the residence greets you with a soaring entrance hall and ornate staircase. Secondly, six formal reception rooms provide grand entertaining spaces. While the kitchen/breakfast and utility areas cater to modern family life. Thirdly, the upper levels feature six bedroom suites plus a flexible office or additional bedroom, Fourthly, and the staff accommodation occupies the lower ground floor.
In addition, set behind electric gates on a 0.554-acre plot, the property commands views over the golf course.
The previous planning consent exists for a landmark 23,326 sq ft replacement residence. Finally, completed with a indoor pool, gym, cinema, bar & wine cellar, sauna, steam room. Not to mention, the added car lift and underground parking—delivering upside for a visionary purchaser. Last of all, priced at £10 million, this asset trades 36.7% below prevailing market values, presenting a standout Buy-to-Let, refurbishment or new-build opportunity.
Key Takeaway: Acquire a 13,370 sq ft mansion on Winnington Road, London N2, at £10 million (negotiated down from £14 million) with expired consent for a 23,326 sq ft redevelopment—offering a rare below-market-value investment in Hampstead Garden Suburb.
Property Details
- Location: Winnington Road, Hampstead Garden Suburb, London N2; approx. 5 miles NW of Central London
- Gross Internal Area: 1,242 sq m / 13,370 sq ft
- Plot Size: 0.224 hectares / 0.554 acres
- Asking Price: £10,000,000 (negotiated from £14,000,000)
Planning Permission
Expired consent for a 23,326 sq ft new mansion, featuring:
- Indoor swimming pool, gymnasium, cinema, bar & wine cellar
- Sauna, steam room, changing rooms
- waiter & car lifts to underground parking
- PV panels, lightwells & landscaped gardens
Investment Analysis
Current Price per Sq Ft: £945
Winnington Road Market Avg.: £1,494 / sq ft
Discount to Market: 36.7%
| Scenario | Final Size (sq ft) | Total Investment | Est. Market Value | Profit | ROI |
|---|---|---|---|---|---|
| High-end refurbishment | 10,579 | £14,866,340 | £14,810,600 | (£55,740) | –0.4% |
| Luxury redevelopment | 23,326 | £32,897,420 | £37,321,600 | £4,424,180 | 13.4% |
|
Ultra-luxury redevelopment |
23,326 |
£43,627,380 |
£41,986,800 |
(£1,640,580) |
–3.8% |
Figure 1: ROI Comparison by Development Scenario
Location & Amenities
Hampstead Garden Suburb is famed for its leafy avenues, independent boutiques on Market Place and dining at The Spaniards Inn or Gail’s Bakery.
Residents enjoy green spaces at Central Square, Hampstead Heath Extension and Lyttelton Playing Fields.
Transport: Golders Green & East Finchley stations (Northern Line) and bus routes H2, 102, 143, 263, H3, N20 provide rapid access to Central London.
Planning Pack
Download Expired Planning Permission PDF
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Listing Updated: 10 September 2025, 05:19 BST
